Link download: | http://docs.4share.vn/docs/21251/The_Advanced_Dict... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Adobe PDF |
Số trang: | 632 |
This dictionary of marketing terms focuses on key concepts, grouped into four categories: concepts, laws, theories, and effects. Containing over 500 entries, ranging in length and depth, the book will be the ideal reference guide for practitioners, MBA students, and those taking professional marketing qualifications. Example entries include: Balanced Scorecard; Sagacity Segmentation; Value-based Marketing; Law of Comparative Advantage; Law of Diminishing Returns; Engel's Law; Moore's Law; Agency... |
Link download: | http://docs.4share.vn/docs/21254/The_New_Polymath_... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Adobe PDF |
Số trang: | 386 |
--Benjamin Fried, CIO, Google, Inc. "At DeVry Education, we are focused on the next-generation workforce that will build the Polymath enterprises of tomorrow. So, it's good to see the book touch on such a wide range of technologies-from cloud computing to emerging medicine-that are shaping our curriculum. We are always looking for innovation, including online classes and instructional labs, and this book has got us thinking in new directions." -Daniel Hamburger, President and CEO, DeVry Inc. "In... |
Link download: | http://docs.4share.vn/docs/21256/Technical_Analysi... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Adobe PDF |
Số trang: | 364 |
Technical analysis is a collection of techniques designed to help people make trading decisions. Technical Analysis For Dummies, 2nd Edition explains the basic principles and shows you how to apply these principles in an approachable and non-intimidating way. Since the publication of the first edition of Technical Analysis For Dummies, readers have been faced with many changes to the investment landscape, such as new interest rates, looming bank crises, and adjusting market climates. This update... |
Link download: | http://docs.4share.vn/docs/21259/The_Millionaire_F... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Adobe PDF |
Số trang: | 341 |
Is the financial plan of mediocrity - a dream-stealing, soul-sucking dogma known as "The Slowlane" your plan for creating wealth? You know how it goes; it sounds a lil something like this: "Go to school, get a good job, save 10% of your paycheck, buy a used car, cancel the movie channels, quit drinking expensive Starbucks mocha lattes, save and penny-pinch your life away, trust your life-savings to the stock market, and one day, when you are oh, say, 65 years old, you can retire rich." The mains... |
Link download: | http://docs.4share.vn/docs/21268/Small_Is_Beautifu... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Adobe PDF |
Số trang: | 210 |
Small Is Beautiful is Oxford-trained economist E. F. Schumacher's classic call for the end of excessive consumption. Schumacher inspired such movements as "Buy Locally" and "Fair Trade," while voicing strong opposition to "casino capitalism" and wasteful corporate behemoths. Named one of the Times Literary Supplement's 100 Most Influential Books Since World War II, Small Is Beautiful presents eminently logical arguments for building our economies around the needs of communities, not corporations... |
Link download: | http://docs.4share.vn/docs/21269/Big_Strategies_fo... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Adobe PDF |
Số trang: | 345 |
This book is a new look at models of cooperation for trades of the future. Using seven in-depth case studies, this book looks at how globalization affects the competitiveness of small businesses. It explores the opportunities that are open to them today, and the successful strategies and models that promote development. |
Link download: | http://docs.4share.vn/docs/21270/Too_Big_to_Fail_T... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Adobe PDF |
Số trang: | 351 |
A brilliantly reported true-life thriller that goes behind the scenes of the financial crisis on Wall Street and in Washington. In one of the most gripping financial narratives in decades, Andrew Ross Sorkin-a New York Times columnist and one of the country's most respected financial reporters-delivers the first definitive blow- by-blow account of the epochal economic crisis that brought the world to the brink. Through unprecedented access to the players involved, he re-creates all the drama a... |
Link download: | http://docs.4share.vn/docs/21276/Keeping_The_Mille... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Adobe PDF |
Số trang: | 256 |
"This is a great book and a must-read for anyone who wants tounderstand the young people who are now or will soon join the workforce. It'sone of the most useful value-added books about the Millennial generation." -Warren Bennis, Distinguished Professor of Management, University of Southern California,and author of On Becoming a Leader "Are you confused trying to understand the younger generation? Keeping the Millennials explores this fascinating generation raised withtechnology and the challenge... |
Link download: | http://docs.4share.vn/docs/21277/Service_Managemen... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Adobe PDF |
Số trang: | 339 |
What if technology was designed to serve the business - every time? That's service management! Done properly, it can make everybody happy - the customer, the service provider, and the business owner. Understand the value of managing your physical environments and IT systems with an integrated approach. Learn how real companies improve business performance by streamlining business processes and applying service management standards and best practices. Define service - identify what the customer ... |
Link download: | http://docs.4share.vn/docs/21820/tim_hieu_ve_Balan... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Microsoft PowerPoint |
Số trang: | 13 |
đại học KINH TẾ QUỐC DÂN HÀ NỘI |
Link download: | http://docs.4share.vn/docs/21821/_Balanced_scoreca... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Microsoft PowerPoint |
Số trang: | 10 |
đại học KINH TẾ QUỐC DÂN HÀ NỘI |
Link download: | http://docs.4share.vn/docs/23730/9_bi_mat_ma_cong_... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Microsoft Word |
Số trang: | 2 |
9 bí mật mà công ty không bao giờ muốn bạn biết |
Link download: | http://docs.4share.vn/docs/24457/Cau_hoi_va_tra_lo... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Microsoft Word |
Số trang: | 11 |
Câu hỏi và trả lời môn quản trị học |
Link download: | http://docs.4share.vn/docs/26502/Muc_dich_va_uu_ti... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Adobe PDF |
Số trang: | 4 |
Link download: | http://docs.4share.vn/docs/26505/Kinh_te_hoc_Nhu_c... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Microsoft PowerPoint |
Link download: | http://docs.4share.vn/docs/26541/cac_nguyen_tac_QT... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Adobe PDF |
Số trang: | 74 |
Link download: | http://docs.4share.vn/docs/26542/Quan_tri_cong_ty_... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Adobe PDF |
Số trang: | 120 |
Link download: | http://docs.4share.vn/docs/26771/Imagine__How_Crea... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Adobe PDF |
Số trang: | 337 |
Did you know that the most creative companies have centralized bathrooms? That brainstorming meetings are a terrible idea? That the color blue can help you double your creative output? From the best-selling author of How We Decide comes a sparkling and revelatory look at the new science of creativity. Shattering the myth of muses, higher powers, even creative “types,” Jonah Lehrer demonstrates that creativity is not a single gift possessed by the lucky few. It’s a variety of distinct thought pro... |
Link download: | http://docs.4share.vn/docs/26777/Supply_Chain_Cost... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Adobe PDF |
Số trang: | 241 |
Having an accurate assessment of company expenditures is a key to staying in business. Activity-based management (ABM) is the only system that offers the tools to correctly assess the outflow involved in a tightly knit supply chain and enables understanding not only of the total cost of ownership (TCO), but also how these costs should be allocated. Supply Chain Cost Control Using Activity-Based Management discusses the competitive advantage that cost analysis and management can bring to companie... |
Link download: | http://docs.4share.vn/docs/26802/Social_Networking... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Adobe PDF |
Số trang: | 190 |
Organizations today aren't just participating in social networking, collaborative computing, and online communities--they are depending on those communities to play crucially important roles in their business. But these collaborative environments don't just manage themselves: To succeed, they must be guided and nurtured carefully, actively, and intelligently. In Social Networking for Business, Rawn Shah brings together patterns and best practices drawn from his extensive experience managing wor... |
Link download: | http://docs.4share.vn/docs/26803/The_Handbook_of_P... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Adobe PDF |
Số trang: | 473 |
One of the most influential books ever written on the development of project management, The Handbook of Project-Based Management has been completely revised for a new generation of students and practitioners. The Third Edition now features a major change in focus from delivering corporate objectives to achieving strategic change, including embedding corporate change after a project is completed. Filled with over 150 illustrations, The Third Edition of The Handbook of Project-Based Management c... |
Link download: | http://docs.4share.vn/docs/26804/The_Open_Innovati... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Adobe PDF |
Số trang: | 269 |
"Seldom is there a book on innovation that aims to innovate both the innovation process and the firm itself. This book shoots high and delivers! The Open Innovation Marketplace is both inspirational and practical. It lays out the foundations for a new kind of twenty-first century firm-the Challenge Driven Enterprise-that is agile, fast, and can leverage capabilities from around the world." -John Seely Brown, Cochair, Deloitte Center for the Edge; Former Chief Scientist, Xerox Corp; and Director... |
Link download: | http://docs.4share.vn/docs/26814/The_Fundamentals_... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Adobe PDF |
Số trang: | 186 |
The Fundamentals of Branding introduces readers to the basic principles behind the creation and development of successful brands. Branding is a discipline that has emerged over the last century to become a ubiquitous force in marketing. This book offers an overview of the foundations of building, developing and maintaining brands. The Fundamentals of Branding is designed to give readers a broad understanding of the key stages and methodologies adopted in the brand development process, illustrate... |
Link download: | http://docs.4share.vn/docs/26823/The_Lost_Art_of_t... |
Thể loại: | Quản trị kinh doanh |
Loại file: | Adobe PDF |
Số trang: | 238 |
Bill Clinton is a natural schmoozer, as is Barack Obama, and there is no doubt that the ability has served them well. By softening the opposition between private and public, personal and political, higher and lower, schmoozing plays a vital, but under-appreciated role as a life and leadership skill. Everybody schmoozes nowadays, but often it is the networking sort of schmoozing rather than the kind of schmoozing that creates good interactional feelings. |