Marketing Specialist (SN) (3040-935)

Mô tả công việc

UNFI is the leading independent national distributor of natural, organic and specialty foods and related products including nutritional supplements, personal care items and organic produce, in the United States. In addition to excellent distribution services, we provide a range of innovative, value-added services for our customers and suppliers, to foster mutual success and growth. Our services include marketing and promotional tools, merchandising, category management and store support services. POSITION PURPOSE:   Responsible for a wide range of marketing and advertising activities.  Responsible for facilitating advertising revenue from a variety of income sources.  Assists in all marketing initiatives.  Establishes professional working relationships with vendors and brokers in order to facilitate advertising revenue.  ESSENTIAL FUNCTIONS AND BASIC DUTIES:    Responsible for managing assigned marketing and related tasks. Establishes and maintains effective communications, coordination and working relationships with internal company personnal and external customers (vendors, suppliers, contractors, production partners). Responsible for negotiating, designing and implementing advertising contracts with vendors to generate various revenue streams. Responsible for advertising sales for monthly catalog and flyer programs. Responsible for meeting assigned advertising budget projections. Trafficing of advertising and other promotional material. Executes promotional mailings. Develops and maintains accurate database for advertising billing, contracts, booth share and shows Processes monthly advertising billing. Resolves problems related to advertising billing and credit issues Responsible for facilitating monthly meetings with the purchasing department to discuss updates on advertising materials and review status of monthly advertising budget. Designs, implements, and facilitates marketing plans, media kit, advertising promotional calendar, and promotional materials Oversees and monitors advertising campaigns in conjunction with the purchasing department Responsible for generating and distributing monthly data reports for the catalog Prepares, creates and proofreads monthly catalog, advertising brochures and flyers Create promotional materials in InDesign Develops new on-line opportunities to generate additional marketing revenue Administer and coordinate outside marketing services including graphic designer, media broker, printers, and vendors Responsible for entire production of monthly catalog including meeting all advertising material and print deadlines. Approve all copy and art materials before printing. Works with the Director of Finance on monthly advertising budgets, invoices, aging reports, and billing. Monitors and maintains monthly budgets for advertising revenue and marketing expenditures Maintains lists of all brokers and lines represented. Prepares other marketing reports as needed or requested. Stays current with technologies and new trends related to industry/trade. Actively participates in trade show preparation and functions Executes promotional events for vendors and brokers. Other projects as assigned.